New website design June
- Smart Pro Detailing, Cairns
www.smartprodetailing.com.au
Last year we helped our client at Smart Pro Detailing launch a different business when we designed the logo, branding and Cairns website design for Boat Wrapping Specialists. The main business is Smart Pro Detailing though, and the client already had an existing website with a different provider when they had us put their Boat Wrapping Specialist Cairns website design together.
Fast forward 12 months and, seeing the return on investment the client received for their Boat Wrapping Specialist Cairns website design, and it's no wonder that they wanted us to overhaul the main Smart Pro Detailing website.
We started the approach by firstly writing new content and beefing up the search engine friendly wording in their new Cairns website design front end and behind the scenes code. We also checked through the client old Cairns website design to see if there was any important SEO than needed to be brought across.
When we take over a Cairns website design project, we always check the old website to see if there is any SEO to salvage. No matter how insignificant the SEO is, it's always best practice to migrate this into the new website. If anything, we want to add to the SEO content of the Cairns website design rather than take it away, so everything that exists comes across to the new Cairns website design. (Unless of course the 'SEO' has been done by a lame duck who thinks that installing Yoast on a WordPress Cairns website design is doing real SEO work.)
After the content had been perfected we sent our commercial photographer in for a half day photoshoot to get some new photos to use as assets in the new Cairns website design. Our website designer got to work and the results of the new website as far as how it looks are far better than before. On top of being a more custom designed Cairns website design, it also loads much faster than the previous version which will assist with the all important search engine rankings.
From here, and now that the new Cairns website design is live, we can have our website developer finalise the custom coded lead generation form and then commence the marketing efforts which has been decided as YouTube advertising to really get his brand out into our local Cairns marketplace.
Cairns & Townsville's most experienced digital marketing team