EDMS Australia are a serious Townsville & Cairns based Engineering, Fabrication and Construction business that has been responsible for many of the bigger, industrial grade engineering projects across the North Queensland region. With more than 100 staff and operating out of a massive 4,000 square metre, purpose built facility in Townsville and a high-tech Cairns engineering, designing and drafting office. They also manufacture parts in-house using the latest 3D printing technology.

Working with the private sector along with the Australian Government, the company specialises in providing a complete turn-key service from design conception through to commissioning and follow on support. We're really fortunate to have this level of manufacturing happening right in our region and they are really a local business, not owned by an off-shore Chinese investor. The three Directors are locals to North Queensland, the company even sponsors the North Queensland Cowboys.

With all of this expansion happening, especially at their newly built Townsville facility, they really needed to get the word out there about the size and complexity of projects they can take on. Allcorp were an obvious match to work with as we don't just fill in pre-made WordPress templates, we actually engineer our websites from the ground-up.

Coming in at a huge 65 pages, they do have a lot to talk about across their 4 main divisions and the website reflects that. We want to make them stand-out as a precise and complex operation while also showcasing their team environment from a recruitment perspective. With plans to upscale their workforce to over 200 people, they wanted to showcase the friendly but professional nature of their operation.

Allcorp assisted by first getting the visual asset collection together by arranging photoshoots and video production in both Cairns & Townsville locations. We also explored some new AI video production video generation where we can create live-action video from a still photograph.

With 65 pages there was also a lot of wording that needed to be prepared and our copywriter is in dire need of a vacation after this one. But what we ultimately have created for our client is accurate content that is both explanatory and appealing to Google Search. We aren't doing any SEO for this website just yet as we advised our client that there may be no need with the size of the website and quality of the content. Time will tell.

We're moving onto our marketing services next with a new video production for placement on the YouTube network, a professional Google Ads campaign and some social media management.

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