New website Development November 2023
- Coxen Cleaning Supplies
Our long term client at Coxen Cleaning Supplies wanted to make the next leap with their Cairns website design and move into an eCommerce style platform. The owners of the company approached us for our advice on the best way forward with developing this type of platform.
We looked into their existing inventory management software and found that this product which they subscribe to for their day to day point of sale, inventory, pricing, sales and invoicing and found that this software developer had enabled an optional extra to embed an eCommerce system directly to a website.
This looked like the best option for our client as it already solved the problem of populating the database with their products. It also had the added advantage of using just one database for all their systems meaning there was less chance of incorrect data appearing on the website product list such as quantity, description and price.
Allcorp arranged a meeting with the software developers that Coxen Cleaning Supplies use for this inventory management system and during our meeting we thought we were on the right track to using this system. That was until we found the price, which was more than $20,000 to set it up and ongoing fees that would make your eyes water.
So, after this meeting we went back to the drawing board.
We proposed to our client that we could build them an entire Content Management System (CMS) and develop our own custom coded eCommerce segment to their Cairns website design.
Unlike the other agencies we compete with who all rely on off the shelf products to design their websites such as WordPress or Wix, Allcorp custom code all of our work. So, while one of our competitors would immediately start browsing for a plug-in or add-on to their template website, Allcorp can look at the bigger picture and custom develop to our clients specific needs.
Better yet, the WordPress or Wix website maker, who don't know how to work with code, have to find a plug-in the nearly-kind-of-sort-of meets the requirements and then shoehorn it in. At Allcorp, we are fortunate to have some of the most experienced and proficient website coders in our team and by utilising their skillset and approaching these projects from the ground up we can achieve much better results.
Better yet, the cost of having all of this professional work carried out was less than their original quote from their software developer, is better suited to what they actually want it to do, looks better, loads faster and was all developed right here in North Queensland by local people.
Website Development is a term that many agencies in North Queensland are ignorant of and like to refer to themselves as. In reality, Allcorp represent the only local North Queensland company who is custom developing websites right here in North Queensland.
Ash and Michelle Moseley
Cairns & Townsville's most experienced digital marketing team